About Us

Susan Woods

Susan Woods

Founder

Background

Sales Performance Partners is a fast-growing woman-owned organization specializing in the delivery of customized sales solutions.  Using tested methodologies we work with clients to identify performance gaps, formulate sales strategy, develop customer-centric sales processes and programs and improve sales coaching capabilities. Together we implement sales strategies and tactics to achieve sustained performance improvement and increased sales effectiveness in client management and business development.

Founding Sales Performance Partners

With 15 years of experience in the consulting industry, Susan felt the call to build a consulting firm from the ground up based on her passion and experiences so in 2002 Sales Performance Partners, LLC was formed.  SPP for formed based on her experiences in the 1980’s of transforming INB National Bank’s sales culture from one of an order-taker to one of a client-focused solution provider and trusted advisor. Susan began developing client-centric sales approaches and sales management solutions for clients such as Eli Lilly, Guidant, and Bank One.  

Over the years, Susan has orchestrated several partnerships with industry leaders including Accordence, Growth Source Inc., and John Wiley & Sons, Inc.

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